Friday, August 29, 2008

Chocolate indulgence

A while back a commenter on this blog asked if I wanted to be part of a word-of-mouth campaign for Dove chocolates. Basically, he was offering me free chocolates in return for me talking about them, so how could I resist. It took a while, but at the beginning of the summer they sent me "Dove Pleasure Kit".

It was quite a package they sent. I got a lovely shopping bag filled with goodies. There were four huge chocolate bars, dozens of 'purse packs' -- four bite-size chocolates in each, four packages of sharing chocolates, with about 15 bite-sized chocolates in each, along with a blank journal, a wine glass and a mini-pedicure kit. I assume it's all to reinforce the idea that Dove chocolate should be a woman's indulgence.

It's not a bad word-of-mouth campaign, because I've seen a bunch of other bloggers, all women in Toronto or Vancouver, blog about the chocolates. And I've mentioned them myself in my Facebook feed and my e-newsletter. It's been tough, though, having all this chocolate around my house and trying not to pig out on it. I've shared some with friends, but now I think I should pass more out so I don't have this much chocolate all to myself.

I like the taste of them, although I'm not a huge dark chocolate fan, but I like their milk chocolate and just adore their "dusk" flavour, a mix of milk and dark. And I like the wrappings on each chocolate, because they have really cute suggestions for indulging. Well, some are cute or inspiring, like "Stand up for yourself", "Order dessert first", or "Have a candlelight dinner." But some are kind of goofy, like “A push up bra isn’t cheating,” or ”Remember your first.”But it's fun, like little fortune cookies! Apparently, you can even order Dove chocolates with your own sayings printed inside. I bet these would be great wedding favours.

Anyhow, I recommend trying them, if not for the taste then at least for the amusement factor. And now I've spread the word good and proper, so hopefully someone else will think me influential enough to send me more free stuff!

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